{"product_id":"ai-strategy","title":"AI Strategy","description":"\u003ch1\u003e\u003cspan style=\"color: #262626;\"\u003eAI Strategy\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cspan style=\"color: #262626;\"\u003eIs your business truly ready for the AI revolution? Future-proof your organization with a winning AI strategy. AI Strategy is the executive playbook for turning artificial intelligence into long-term value and a competitive edge. Written by bestselling author and futurist Bernard Marr, it equips senior leaders with the clarity, tools and foresight to scale AI across the enterprise while managing risk and accelerating innovation.Ideal for C-suite decision makers and business leaders, this guide addresses the strategic and operational realities of AI adoption at scale.You'll learn how to: - Align AI with business goals, governance and KPIs - Anticipate ethical, legal and reputational challenges before they emerge - Build internal capability, leadership buy-in and technical infrastructure - Leverage real-world examples from energy, finance, healthcare and more - Deliver measurable value through scalable, responsible AI integration Whether you're launching a pilot or scaling enterprise-wide, AI Strategy helps you lead decisively, invest wisely and confidently build and execute a winning and sustainable AI strategy.Themes include: AI adoption, digital transformation, responsible AI, innovation leadership, enterprise strategy, risk governance\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #262626;\"\u003e\u003cbr\u003e\u003cstrong\u003eAutor:\u003c\/strong\u003e\u003cbr\u003eBernard Marr\u003cspan style=\"color: #b3b3b3;\"\u003e\u003cem\u003e)\u003c\/em\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #262626;\"\u003e\u003cstrong\u003eCaracterísticas técnicas:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"color: #262626;\"\u003eTamaño cerrado 156 x 234 mm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #262626;\"\u003e328 páginas interiores\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #262626;\"\u003eTapa rústica\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #262626;\"\u003eEncuadernación lomo cuadrado\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #262626;\"\u003e\u003cspan style=\"color: #262626;\"\u003eEn Webook cuidamos el medio ambiente, imprimimos lo justo y este libro lo haremos especialmente para ti \u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Bibliomanager","offers":[{"title":"Default Title","offer_id":46777624133769,"sku":"001-0000294617","price":71200.0,"currency_code":"CLP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0688\/5703\/6937\/files\/1509506_IMAGEN_TAPA_G_001.jpg?v=1779276481","url":"https:\/\/webook.cl\/products\/ai-strategy","provider":"WeBook","version":"1.0","type":"link"}